February Newsletter

February, 2010

February Specials

Limited Edition Update

Wedding Wine Packages

Girls Nite Out

Referal Program

New Employee

Niagra Mist

Tip Of The Month

Dear %displayname%,

Welcome to February.  It’s hard to believe but, there are only a few short weeks until Spring.  Now is a great time to get started on your summer wines.  Don’t wait too long though.  It will be here before you know it.  This newsletter edition contains some very intriguing specials to help get you motivated.

CHEERS!

Trevor Jordan (Owner)

February Specials

Vintners Reserve Award Winning Wine Kit Sale

Last Spring, at the 2009 Wine Maker International Amateur Wine Competition held in Vermont, wines made with Winexpert wine kits won more medals than ever before (271 in total).  In recognition of this, we are offering discounts of 10% to 25% OFF the top ten award winners from the Vintners Reserve and World Vineyard lines of value wine kits.  Choose from Australian Chardonnay (gold), German Muller-Thurgau (gold), California Zinfandel/Shiraz (silver), Italian Sangiovese (bronze), Spanish Tempranillo (bronze), Coastal Red (gold), Pinot Noir (gold), Pinot Blanc (gold), Chardonnay (gold), or Mezza Luna White (gold).

Take 10% off any single award winning wine kit or, choose buy one-get one 25% off.  The choice is yours.  Save from $8 to $22.50 per order.  Offer expires: February 28/10. 

The Wine Maker International Wine Competition is sponsored by Wine Maker Magazine and is the largest amateur winemaking competition in North America.  For more info on this competition and a complete list of all medals awarded, visit www.winemakermag.com.

 Valentines Sweetheart Special

Couples starting their first premium wine in our store during the month of February will receive a FREE merchandise package valued at over $50.00.  You’ll fall in love with this deal!

Package includes: 30 bottles, synthetic corks, personalized labels, and decorative shrink caps.  Applies to SELECTION premium or ultra-premium wine kits only.  Couples must be first time customers.  Offer expires: Feb.28/10

Limited Edition Update

The third round of this year’s Limited Edition wine kits are now in our store.  Australian Petit Verdot. Those of you who pre-ordered this special wine kit can stop by to pick up or mix your wine(s) at your earliest convenience.  For those who missed the pre-order deadline back in December, not to worry, we have extras on hand.  Price per wine kit is $131.95 take home, and $194.99 made in store.  Read about all five Limited Edition wine kits HERE. 

Note:  We have completely sold out all extras of last month’s California Lake County Trio Blanca, but currently still have a few of last month’s South African Shiraz on hand.  Once gone, these very unique wine kits will no longer be available.  Don’t miss out!   

BONUS:  Mix any regular stocked wine kit in our store on the same day as your Limited Edition and take 25% OFF the second kit.  This is a bonus savings of $16 to $45 depending on the quality of the second wine kit chosen. 

Wedding Wine Packages

Planning a wedding this summer?  Add a personal touch to your special day by serving your guests wines made by you.  We offer very affordable wedding wine packages that include bottles, personalized wedding labels and decorative matching shrink caps.  View sample wedding wine labels HERE.

Note:  When making wines for a wedding or other special occasion, it is important to plan ahead and allow adequate aging time in the bottle to ensure complete satisfaction of your wines on your special day.  A minimum of three months is recommended for most dry table wines, however longer is always better.  For a complete aging guide, refer to the back of your Winexpert Wine Guide.  Don’t have a Wine Guide?  Pick one up at our store next time your by. 

Girls Nite Out

Introducing “Girls Nite Out at DiVine Wines”.  How does it work?  You and five of your closest girl-friends visit DiVine Wines and decide to make two or more* wine kits in our store.  When you return 4, 6 or 8 weeks later to bottle your wines, we’ll have a private party for just your group.  You bring the music and we’ll supply the cheese and crackers.  After bottling, you can socialize for a while and even sample your wines**.  Upon leaving, you can split up your wines and leave with 10 to 20 bottles of wine each… instead of a huge bar bill!  It’s a real win-win.  Stop by or call 506-465-8466 for more details.

*Two or more Selection wine kits (OR) three or more Vintners Reserve wine kits (OR) four or more Island Mist wine kits required.

**You may sample up to 170 ml of wine at bottling time.

Referral Program

One of the greatest compliments you can give is the referral of our products and services to others.  We want to show our appreciation to all of you who refer us to friends and family.  When your referred friends make their first premium wine with us, you both will receive a FREE gift!  Referral cards now available in store.

New Employee

There’s a new face at DiVine Wines.  Welcome aboard Steve Butler.  Steve brings with him a wealth wine & beer making experience.  An 8-year resident of St. Stephen, Steve has been an avid home winemaker since 1993.  He has 6 years previous sales experience and operated his own “Brewing Center” franchise in Gander NL from 1995 to 1998 where he sold Winexpert products.  Steve also has experience in the food industry and has been trained as a Chef since 1988.  When it comes to food & wine, this guy really knows his stuff.  Please join Dave & I in welcoming Steve to our team.

Trevor Jordan (owner)   

Niagra Mist

We have recently seen a renewed customer interest in the Niagra Mist line of flavored wine kits.  We are currently putting together an order through Winexpert’s sister company Vineco and will be re-stocking some of the Niagra Mist wine kits.  If anyone would like to have a particular flavor ordered, please let us know by February 23/10.  View the entire Niagra Mist line-up HERE. 

Tip Of The Month

Don’t smell the cork.  It doesn’t reveal that much about the wine… and it is really not that pleasant.  Focus instead on the wine itself.

CHEERS!